to the recent study, Indian food and grocery market is expected to be
the third largest market as compared to China, estimated worth around
30 thousand billion.
the rising population of India which is estimated around 1.2 billion
has now developed into one of the most attractive emerging markets in
the food and grocery industry.
nation’s retail scenario is still largely contributed by unorganized,
smaller and traditional outlets (accounts for 80% sales) which is now
experiencing growth in imminent modern chains.
of which the organized retail market comprises of 2,220 billion which
has shown rapid increase from one percent to three percent by 2014.
there is evident change in the retail sector as more number of people
has switched their preference to shop from super markets and hypermarkets.
major shift is observed due to high economic growth, increasing incomes,
the proliferation of brands, and the improvement in card payment technology
have all resulted to this growth.
Hence there lies a vast scope
in this sector which is likely to experience considerable growth in near